Coravin "Club Grand Cru" Branding
Coravin launched Club Coravin Grand Cru program as an attractive tiered members club that encourages long-term purchases and engagement through special offers and experiences. For the “Club Coravin Grand Cru” I wanted to create a special logo, presenting a sense of exclusivity, while still maintaining the presence and features of the original brand. My role: Art Direction, Branding.